You post a new tweet.
What do you expect?
Will it go viral? Will anyone read it at all?
The life of a tweet is not that long.
Somewhere between a few minutes and a couple hours.
Whether someone reads your tweet or not depends on:
The number of followers you have.
When these followers get online and access Twitter.
The number of followers your followers have.
Say you post a tweet at 8:00 am.
If most of your followers get on Twitter at 9:00 am, they won’t see your tweet.
If some do get on Twitter at 8:00 am whether they read your tweet depends on the number of tweets in their time line.
Those with a small number of followers may see it.
Those with a large number of followers will have a challenge picking out your tweet from all the others in their timeline.
Another factor is your influence on your followers. if they like what you have to say they will look for your tweets.
How do we increase the probability our tweet will be read?
First, understand when you followers access Twitter. In the United Sates, it is generally between the hours of 2:00 pm and 11:00 pm on Wednesday through Sunday. Good Article Here.
Find out when audience of followers get on Twitter.
Analytics On Twitter should help. It shows the number of impressions for each tweet. Check this against when you sent the tweet.
Try some general recon. When you get on Twitter look at who is on your timeline and the level of activity (how often does Twitter refresh the timeline and how many tweets are added for each refresh.)
Second, engage in conversations. Reply to tweets.
And don’t forget to:
- Add images to your tweets.
- Link to your blog and to articles you read.
These are general guidelines. More specifics to follow.