How do you get people to read tweets?
Or Facebook posts?
Or blog posts?
Sometimes it’s so frustrating.
We post what we think is worthy and very few people share it.
Let God Decide Who You Touch
Disciples and ministry leaders want to reach those they serve. They want to reach their tribe.
But it’s difficult to find them.
Disciples wanting to share the Gospel online have to find people who need to hear it. Not an easy task.
They’re not searching for the Gospel. They won’t typical network with disciples. You have to rely on people sharing your message hoping the people needing it get it.
There a many techniques that improve the probability a post gets read and shared.
Here’s a few ideas.
- Use a dynamic headline (title) focusing on a solution to a problem.
- Make the post emotional. People are hooked by emotion content.
- Build in a story demonstrating the solution to a problem.
- Make it easy to scan – short sentences; lists; sub-headlines.
- Include and image – a picture is worth a thousand words.
Now I want to offer another suggestion – on that makes so much sense.
I was bless to read this tweet:
I tweet as if it’s for one person because if God places it on my heart it is for someone. Only God knows who needs to see it.
It was posted by Cindy M. Fay.
This is one awesome observation – one of many Cindy gives us.
From now on this is my approach – let God decide; let Him make it happen. I’ll still use the above list – but these are not troublesome; they help me organize how I write my posts.
Follow Cindy’s message. Write what’s on your heart. Let God decide.
Think of what your reader needs.
Write that way.